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Gwenn Aspen

Gwenn Aspen is the co-founder and CEO of Anequim LLC. Anequim helps property management companies be more efficient and successful through a variety of service offerings. From sourcing and managing professional remote labor from Mexico, to Rent Manager Call Center and Anequim Office Services, Anequim is able to provide game changing results to its clients. She is also co-host of the Bootstrappers Show which releases bi-weekly episodes on Apple Podcasts, Spotify and Youtube. Gwenn was a founder of Wistar Group property management company in Omaha, Nebraska which manages 1,200+ doors which sold to Pure in 2021. Gwenn has a background in the healthcare industry and is a graduate of the University of Michigan.

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How to Successfully Develop Your Remote Team

We hear it all the time. “But isn’t it hard to manage remote employees? How can you make sure they’re actually doing their jobs?”

The truth is: managing remote employees is no harder than managing domestic ones. If you're able to manage employees effectively in the office you should have no problem managing people virtually. not good at managing remote professionals, you probably also have difficulties managing your resident employees. Because management - in any capacity - is the same at its core.

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The ABCs of Onboarding Remote Employees

It’s not every day that you onboard a new employee, but it’s crucial that you do it right AND right away. I asked Andrea Kelley, client manager of Anequim’s Rent Manager Call Center, to share her checklist for this important task. She boils it down to three absolute must-dos…set expectations, discuss your communication methods and styles, and establish goal-based training.

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Avoid These Top 5 Mistakes When Setting Goals

A goal without a plan for achieving it is like a New Year’s Day declaration to lose weight. Unless you pick a realistic number of pounds to lose by a certain date, schedule a series of weigh-ins along the way, and prioritize changes to your diet and exercise regime, your pants size is going to stay the same. Learn how to turn 5 common goal setting “don’ts” into “dos” that benefit your bottom line and make growth a reality.

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Five Reasons Your Property Management Company is Not Making Money

The dirty little industry secret is that a lot of companies are not profitable when it comes to property management. They may feel like they are doing better financially than they actually are because they make money through property sales or other ancillary services, but if you look under the hood at just their property management division you may find that it loses money. Here are the top reasons why property management often fails to turn a profit.

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5 Ways to Fix a Toxic Company Culture

It is difficult to define toxic company culture, but you know it when you’re in one. When I was new at running companies I had an employee who worked in the front office, and when I would walk in the door in the morning I would always greet her and say, “Good morning (let’s call her..) Brenda!” and then one day she didn’t feel like she had to say hello back. She just looked at me and sneered. That was when I knew that I had a company culture problem on my hands.

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How to Ask Better Interview Questions

Interviewing candidates for jobs is one of the hardest business skills to master. It has been said that when we interview people we don’t actually interview the person, we interview their representative. Which is true, both the interviewee and the interviewer are putting on a show through the process. When everyone is puffing up their chests and fluffing up their resumes it is hard to make any real assessment on how they will perform on the job. This is why it sometimes feels like a different person shows up to work than the one who was interviewed.

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